![](https://images.squarespace-cdn.com/content/v1/647efa9a6cc0c15492cd2494/f79e30f4-26f4-4e02-890b-6946920d9831/06.+Cheeky+Chews2+WHITE+VERSION.jpg)
Cheeky Chews
To support the launch of ‘Made Local’ in Melbourne, I will be assisting in the production and distribution of Dan’s dog treats. In the meantime, I am tasked with creating an appropriate brand name, exploring variety naming, developing a branding strategy, defining the tone of voice, and determining the visual approach for the packaging. ( concept work for a student project )
![06. Cheeky Chews2 WHITE VERSION3.jpg](https://images.squarespace-cdn.com/content/v1/647efa9a6cc0c15492cd2494/aa66a0d7-dc12-467d-84af-558ba132e587/06.+Cheeky+Chews2+WHITE+VERSION3.jpg)
![06. Cheeky Chews2 WHITE VERSION4.jpg](https://images.squarespace-cdn.com/content/v1/647efa9a6cc0c15492cd2494/2735d1cd-e66e-46d8-ad68-3aded679812d/06.+Cheeky+Chews2+WHITE+VERSION4.jpg)
![06. Cheeky Chews2 WHITE VERSION5.jpg](https://images.squarespace-cdn.com/content/v1/647efa9a6cc0c15492cd2494/08d5918c-5416-48ae-8190-d45b1682d7d9/06.+Cheeky+Chews2+WHITE+VERSION5.jpg)
![06. Cheeky Chews7.jpg](https://images.squarespace-cdn.com/content/v1/647efa9a6cc0c15492cd2494/3c9a0b98-512b-4a45-8f89-724d87dc5a60/06.+Cheeky+Chews7.jpg)